Motionlab SEO, Case Study.
An in-depth case study showcasing how an SEO expert strategically transformed Motion Lab’s online presence, driving remarkable improvements in search engine rankings, visibility, and overall organic traffic growth.
Client: Motion Lab Agnecy
Industry: Content Creation
Service: Full-Scope SEO Strategy
- Topic
- The Problem
- Our SEO Strategy
- The Outcome
- Business Impact
- What Motionlab Said
The Problem
Motionlab, a creative video editing agency based in Kathmandu, collaborates with clients from around the world, delivering high-quality visual content. Although the agency boasted a sleek, professionally designed website and an impressive portfolio of creative work, they faced a significant challenge: limited online visibility. Despite their strong branding and visual storytelling expertise, their website was not generating the level of traffic or engagement expected from such a high-caliber team. The site was receiving
Our SEO Strategy
To significantly improve Motionlab’s digital visibility and organic performance, we implemented a structured SEO plan executed in three key phases. Each phase was carefully designed to address specific challenges and unlock new opportunities for growth. Here’s a breakdown of our comprehensive approach
1. Technical SEO Audit & Fixes:
- Cleaned up crawl errors, duplicate meta tags, and broken links
- Improved mobile responsiveness and page load speed
- Submitted updated sitemaps and improved indexing through GSC
2. Keyword Research & Mapping (Targeted service-based and intent-driven keywords like:)
- “remote video editing services”
- “post-production agency for YouTubers”
- “video editing studio Kathmandu”
2. Keyword Research & Mapping (Targeted service-based and intent-driven keywords like:)
- Rewrote homepage and service pages with stronger CTAs and keyword-focused copy
- Added structured headings, FAQs, and schema markup
- Created new landing pages for specific services (e.g., YouTube Editing Packages, Corporate Editing Services)
The Outcome: 6-Month Growth Snapshot
- Metric
- Organic Monthly Visitors
- Ranking Keywords
- Leads from Organic
- Top 5 Rankings
- Bounce Rate
- Paid Ad Spend
- Before
- ~300
- 12
- ~5/month
- 0
- 68%
- High
- After
- 1,560+
- 85+
- 15–18/month
- 10+ keywords globally
- 42%
- Down 60%
Business Impact
- Closed contracts with 3 new international clients via SEO-generated leads
- Became the #1 result for “video editing agency Nepal”
- SEO now accounts for ~40% of all new inquiries
- Higher-quality leads with clearer expectations (due to better-optimized content)
What Motionlab Said
We’ve always had confidence in our work now others can actually find us. The SEO strategy not only brought traffic but qualified leads that converted. It’s been a game-changer.
Motion Lab Agency
Motionlab Overall was very satisfied
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